How to use SMS marketing properly

How to use SMS marketing properly 7 tips to planning and implementing a successful SMS marketing campaign There are many blogs and articles out there that will list lots of reasons why you should use SMS marketing (some are bulleted below), but rarely do you find examples to go with each tip/instruction. In this blog you will get both. Let’s get [Read more...]

How to use SMS marketing properly 2017-04-27T12:50:06+00:00

The buying behaviours of younger vs. older customers when buying a car

The buying behaviours of younger vs. older customers when buying a car For Digital Natives the internet is personal, social and experience-driven. For Digital Migrants the internet is practical, entrepreneurial and a planning tool. Work – They use the internet to gain instant skills (like how to drive, or how to change a battery). Work – More likely to use [Read more...]

The buying behaviours of younger vs. older customers when buying a car 2017-04-05T20:12:25+00:00

What automotive websites need in order to increase sales

What automotive websites need in order to increase sales To help identify the features, functionality and content that your ‘digital dealership’ (website) needs to increase sales, we are going to consider your prospects at each stage of the buying process. This will provide you with inspiration on the different marketing collateral you should consider to turn your website into [Read more...]

What automotive websites need in order to increase sales 2017-03-23T12:30:05+00:00

The difference in mobile vs. desktop behaviours when buying a car

The difference in mobile vs. desktop behaviours when buying a car In a short time, mobile devices have surged ahead of traditional computers in consumer demand and online traffic. Is this affecting your digital sales? More mobile devices are being shipped than desktops and laptops, and soon mobile will account for the majority of website visits overall. For many sites [Read more...]

The difference in mobile vs. desktop behaviours when buying a car 2017-03-22T10:05:37+00:00

Are you neglecting your digital dealership (website)?

Are you neglecting your digital dealership (website)? You have built up and perfected your bricks-and-mortar dealership and have gone to great lengths to invest in branding, signage, banners, visibility, point-of-sale materials, staff training and decor in the quest to attract new prospects on to the forecourt. But, do you neglect your biggest shop window by having an invisible and unusable [Read more...]

Are you neglecting your digital dealership (website)? 2017-03-22T10:08:53+00:00